Introduction
The work I completed for a blockchain digital marketing agency called Omni and its client, Devour, a business that uses the power of web3 to connect fans and brands to restaurants, is described in this case study.
Devour enables users to order food, receive awards, and access VIP experiences using their web3 assets and cryptocurrency. With Omni, I created graphics for their social media channels to promote their business.
Background
Devour is a ground-breaking platform that harnesses the power of web3 technology to enhance the dining experience for both customers and restaurants. Customers can use their crypto assets to pay for meals and unlock promotions and exclusive items with their NFTs, while restaurants can benefit from increased customer engagement and loyalty.
Problem or challenge
Omni was tasked with promoting Devour’s platform and increasing awareness of its unique features among potential users. To do this, they needed eye-catching graphics & videos that would grab the attention of users on social media and effectively communicate the benefits of using Devour.
Solution
I closely worked with the Omni team to develop a number of graphics that emphasized Devour’s platform’s salient features. Even for individuals who were unfamiliar with web3 technology, the graphics were created to be aesthetically pleasing and simple to grasp.
Results
The graphics I created for Devour were used across their social media channels & their website. Their team & users responded favorably to the designs. The use of eye-catching graphics helped to increase awareness of Devour’s platform and drive traffic to its website.
Conclusion
This case study demonstrates the effectiveness of using visually appealing graphics to promote a web3 platform. By collaborating with Omni and creating graphics that clearly communicated the benefits of Devour’s platform, I was able to contribute to the success of their social media growth.